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How CURLS Points Work

  • You earn 1 CURLS Point for every dollar spent (ex: You earn 18 CURLS Points when you purchase Curl Ecstasy - $18).
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It's A Curl For Babies

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When babies first come into our new world, fresh and ready for their new life, their bodies are most sensitive from head to toe. It is important that we understand how delicate their skin, scalp and even hair is. We should be sensitive enough to give them what their bodies need to accommodate their transition from the womb to the world. Read more...
  • Peek-A-Boo - Tearless Baby Shampoo

    Peek-A-Boo - Tearless Baby Shampoo

    Peek-a-Boo Tearless Shampoo gently cleanses baby’s hair and scalp...
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  • Patty Cake - Baby Curl Conditioner

    Patty Cake - Baby Curl Conditioner

    Formulated with pure organic aloe leaf juice, Patty Cake Conditioner...
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  • Itsy Bitsy Spirals - Baby Curl Moisturizer

    Itsy Bitsy Spirals - Baby Curl Moisturizer

    Your angel's dry curls will be banished with the perfect detangling...
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  • Ring Around the Curlies - Leave In Cream

    Ring Around the Curlies - Leave In Cream

    Ring Around the Curlies Leave In Cream is the icing on the cake! Ring...
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Baby’s hair is no different.  With such delicate skin on their developing scalps, they often need an effective cleanser to help regulate their sebum production and moisture level. Sebum is the fluid that excretes from the sebaceous glands of the head.  This fluid is very healthy for the scalp as it lubricates and can spread down throughout the hair strands to protect, nourish and naturally moisturize their delicate tendrils.  When you start to see little curls begin to form at a very young age, you know you are in for a treat.  There is no need to wait on these curls to fully take shape before caring for them because curly hair has different needs.  No matter what age, curly hair tends to be dry and unruly, and sometimes hard to manage.  With time, when you take care of your curly hair, none of these common traits will take over you.


Start your baby off on the right foot by using a product line of baby curly hair products specifically formulated to their unique hair type. Created by the curly hair product company CURLS, It’s a Curl, is the premier baby care line of products for curly hair.  Search no more, your infants and toddlers are in great hands!  Your baby’s delicate threads no longer need to struggle to grow and develop.  Here is how to help them thrive!


The most important step is to commit to a healthy organic hair care environment by using quality hair care products and understanding that curly hair will require a different set of rules for hair care.  Now that you have found the perfect line, jump in!


Baby’s Curly hair Cleanser


You can feel super comfortable using this product line for each step of the hair care process, starting with the shampoo.  "Peek-A-Boo Tearless Shampoo” is gentle enough, even for sensitive skin and scalp. Its powerful ingredients include Calendula Extract, a cooling yet gentle antiseptic and Allantion, a botanical extract from the Comfrey plant that treats irritants of the scalp. After wetting baby’s head and hair, gently massage the scalp to prepare for cleansing.  Next, apply the cleanser in small quantities and massage onto the scalp and hair in circular, but very light motions.  At this age, there is no need to scratch or irritate the scalp in order to cleanse it.  You simply need to use your lightest touch and the ingredients in the formula will do the rest of the work.  When you have massaged the product in a few minutes, thoroughly rinse the product off.  You may repeat again if you see a need for additional cleansing.  Typically for the first year of baby’s life you will want to look closely to decide how often to cleanse.  Start with cleansing once a week and discuss with your doctor if you have questions or concerns about any scalp conditions.  They may tell you to use a mini toothbrush if here is a buildup of dead scalp or sebum accumulating.  Otherwise they can give you tips on how often to best complete this task for your baby.  You will know it is time to cleanse your baby’s hair by how it feels or how oily or dry the hair and scalp are.  Remember the purpose at this age is to help regulate the hydration level of the hair and sebum production of the scalp.


Baby’s Curly Hair Conditioner


Immediately after your weekly cleanse, apply the Patty Cake Baby Curl Conditioner and massage into the hair and scalp.  This formula will bring balance back after cleansing.  After massaging for a few moments, thoroughly rinse. Now the scalp has been fully cared for and it’s time to take a closer look at caring for the hair.  If baby’s hair feels dry, proceed by using the Itsy Bitsy Spirals Baby- Curl Moisturizer.  This is a formulated moisturizer to plump a generous amount of hydration to your baby’s hair.  It is light and will not weigh the hair down, but is also just right for adding the needed moisture to the curls.  Finally, seal in the moisture with Ring Around the Curlies Leave-In Cream.  This is your last and final step to seal in all of the moisture and nutrition that you have blessed the hair and scalp with.


This simple regiment should be regularly monitored.  If once a week is the best schedule for your baby’s curly hair care, commit to that schedule.   If more often or less often is ideal, make those changes.  In between the cleansing and conditioning sessions, you can rehydrate and refresh the curls by using the daily moisturizer.  Just apply and twirl their individual curls for style definition.  If their hair is too short for styling, that is okay!  It will grow.  In no time your baby's hair and scalp will be soft, supple, moisturized and ready for the future. For an added bonus of hair care, have your baby sleep on satin sheets to minimize friction.